The Coca-Cola Christmas truck tour comes to town with an exciting new experience to spread holiday magic across the UK.
As excitement builds in the run-up to Christmas, the iconic Coca-Cola Christmas truck tour is underway and visiting the town of Ipswich on Thursday 8th December. The Coca-Cola Christmas truck will arrive in Ipswich at 1pm, at ASDA Ipswich Superstore, Whitehouse Industrial Estate, until 9pm.
Holidays Are Coming
This year, Coca-Cola has added an extra sprinkling of magic with an incredible new look truck tour experience. Visitors to the Ipswich stop can share the festive cheer and enjoy a winter wonderland setting, as well as a 150ml can of Coca-Cola Classic, Coca-Cola Zero Sugar or Diet Coke. When the sun sets, the truck really comes to life with projection mapping powered by the crowd’s seasonal goodwill, celebrating the magic Coca-Cola brings to Christmas.
Alongside Ipswich the truck is visiting another 43 stops up and down the country in the run up to Christmas. You can view the full schedule here
In addition to the scheduled stops, Coca-Cola will spread more festive happiness as one lucky consumer will win a personal visit to their home from the Christmas truck and a Santa sack full of goodies worth £5,000. To be in with a chance of winning this special prize, consumers just need to buy a promotional pack of Coca-Cola, Diet Coke or Coca-Cola Zero Sugar and follow the instructions on pack.
For the first time ever, the Coca-Cola truck will also be stopping online as Twitter users will enjoy their own special visit from 4 November – 25 December. Anyone tweeting with #HolidaysAreComing will see the Coca-Cola Christmas truck appear in their tweet.
Often said to mark the official start of Christmas and a regular feature of the Christmas TV schedule across the globe, the famous ‘Holidays Are Coming’ advert will also return to UK screens, 21 years since first being aired.
A season for giving
Christmas is the season for giving so this year Coca-Cola is continuing its partnership with FareShare, the UK-wide charity that tackles food waste and hunger, to donate a meal to someone in need. Taking part is simple, consumers just need to purchase a promotional pack of Coca-Cola, Diet Coke or Coca-Cola Zero Sugar which features the FareShare logo, take a photo and upload it to cocacola.co.uk/donate. Coca-Cola will then donate 25p for each photo uploaded, helping Fareshare to provide a frontline charity, such as a homeless shelter or older people’s lunch club, with enough food to serve a meal to someone in need.